You can start car detailing business in three different ways: the Mobile way, the express way, and the site-based. Out of all these three, the mobile business is the quickest and the easiest to start Car Detailing (CD) business and there are many customers, who prefer to have their car detailed in front of their eyes. It is also the business where you require the least investment of not more than $2,000. But it requires lot of stamina and patience on your part plus the drive to the clients’ place to fulfill your obligations even under strenuous conditions.
You have to do the exterior detailing like washing, waxing, and polishing the automobiles. You also have to do the interior detailing like removing the stains from the upholstery, cleaning the carpets and other types of foot mats. You have to polish and shine the wheels and the tyres also. The most important thing, you should know to be successful is the products that are used for CD. You should know for which type of paint, finish, and upholstery, which product gives good results and is safe to use.
Nowadays, the Express Auto Detailing is also becoming a lucrative business, so you can think to start CD business at any of the car wash, or auto dealer. You can also tie up with hotels having concierge services, car shows, Limousine companies, RV dealerships, gas stations etc. All these places are very customer potentials and can give you steady business.
The Express Car Detailing services are becoming very popular amongst those customers who cannot afford the full auto detailing service or cannot leave their car for many hours. These customers love to have cosmetically well maintained and have some sort of external protection for their vehicle. Many automatic car wash businesses offer this type of service, where they wash the car, dry it and then machine wax the car, to give it protection for around three months. They also offer express interior detailing and express carpet detailing services to their customers.
The idea behind the offering the customers the “Express Auto Detailing” is to offer a quick fix solution in a quick fix time. The site based CD business is the full-fledged CD business. You have to start CD business with lot of investment. It is an independent service and also the most rewarding of all. You can do multiple servicing at a time and hence earn more. In this business the customer leaves his automobile in your hands and then comes back at the stipulated time to pick it up. You can offer you your customers multiple choices in detailing. Hence if you have the investment capacity and a centrally located place to start your full-fledged CD business, you can start car detailing business on your own.
Car detailers do not only clean cars: they specialize in maintaining the pristine condition of the parts of cars left uncovered by mechanics and auto repair shops. Put another way, car detailing covers the car’s details. It takes proper care of a car’s rugs, upholstery, tires, windows, chrome and paint. From inexpensive cars to luxury vehicles, car detailing has recently blossomed into a potentially lucrative industry, one that a strategic entrepreneur certainly will not ignore.
TIP 1: Start Part-Time.A strong incentive for starting a car detailing business is that it will not require a full time commitment. You can establish yourself by detailing cars during evening and weekend hours. Furthermore, car detailing requires little implementation and few supplies.
TIP 2: Start with your friends and family. Begin this business by providing detailing service to friends and family. Do so from your own driveway or travel to a customer’s home for on-site, customized service.
TIP 3: Get referrals through word of mouth. Have your friends act as a preliminary platform or “sounding board” to find out what customers want or do not want. Put client satisfaction to use by asking your customers to recommend you to friends and colleagues.
TIP 4: Get a Website made, add pictures of your work and market online. While car detailing start-up costs are limited, you will want to invest time and effort in an effective marketing strategy in order to differentiate yourself from your competition. The key is to use the Internet. Establish a simple website outlining your services, and post links to it on Craigslist, online community boards, chat rooms and even blogs. Maintaining your website and increasing its traffic will help search engines such a Google, Yahoo and Bing “find” you. The greater your online presence, the higher your “rank” in search engines, and the easier it is for potential customers to notice you.
A streamlined yet effective marketing strategy, coupled with a commitment to detail-oriented, customized service, will help foster a burgeoning car detailing business into a lucrative and worthwhile endeavour.
Often customers get upset after they’ve had their car detailed and much of the problem has to do with communication issues. Customers need to fully explain what they expect in the auto detail when they get done, and ask if the detailers if they will indeed, be taking care of all those items that they have addressed. By doing this the customer will find that much of what they had asked for is completed to their liking, if not everything. Communication is the key, and it is important to remember that.
Of course, by the same token the professional auto-detailer must also understand what is going on and be very careful to look over the car and discuss with the customer various issues with the paint, any damage on the car, and what they can and cannot do for the interior, exterior, and clear coat. An automotive detailing professional should also explain their check list to the customer; what they will be doing and how they will be doing it.
This way the customer will understand why the price is well over $100, all too often, customers of such services get sticker shock, and do not understand the value. Happy customers are predicated on proper communication, and failure to communicate causes future challenges. If you want all the best referrals, then you are going to have to learn how to communicate and talk with the customer. Believe it or not the most successful auto detailers are the best communicators, not necessarily the best craftsmen of their trade. Please consider all this.